The American Academy of Estate Planning Attorneys is an exclusive, membership organization serving the needs of attorneys and law firms throughout the United States. The academy s members focus on various areas, such as estate planning, elder law, postmortem and financial services. It is owned and operated by the original founders, Robert Armstrong and Sanford Fisch. The academy offers various benefits to its members, such as participation in financial database, volume discounts on vendors service and supplies, image building tools, fax and e-mail content and instructions for building referral relationships and one-on-one coaching for business set up and planning for clients. Its marketing support benefits include law firm marketing coordinator training, marketing through guide of nonprofit organizations, niche marketing modules and presentation tools and integrated marketing guide. The academy is located in San Diego.