Basics Consulting Group is a management consultancy driving brand and business growthWe help our clients solve some of their most complex business challenges by providing integrated, upstream marketing consulting services across three core need areas:Insight: To achieve competitive advantage through a deeper level of customer understanding and market researchIdentity: To create marketing strategies and plans to optimally position the business and brandInnovation: To develop new products and services to drive profitable growthWe are functional experts in marketing, brand strategy and innovation, and use a fact-based, analytical approach combined with creativity to create
powerful growth strategies.Our work strikes the appropriate balance between strategic marketing and practical application, to build stronger brands and stronger businesses.Our clients, from Fortune 100 companies to venture-backed start-ups, come to us when they want to improve their business condition.We’d like to learn more about you and have an opportunity to more thoroughly introduce ourselves. To initiate a call or meeting, please call Donna
Kreighbaum at (504) 655-9949 or send a contact form.
Services/Products
Marketing ConsultingLooking to grow your business, but unsure how to proceed? Ourmarketing consultantstake a structured approach to drive growth. include segmentation, targeting, positioning and marketing plan development.
Brand ConsultingA company's brand - the relationship it has with its customers - is one of the few things a company can own forever and is key to business success.Basics Consulting Group,strengthens brands through positioning, architecture and identity development.Digital MarketingIs your website working as hard as it could be? Are you taking full advantage of social media marketing,search engine marketingand other digital opportunities?Basics Consulting Group,creates powerful digital marketing strategies and plans to acquire and retain customers.Innovation Consulting How to innovate to drive growth? Innovation is the hallmark of great businesses and brands.Basics Consulting Group,helps develop innovative new products and services to drive growth. Innovation projects encompass strategic direction setting through product launch.,Marketing ConsultingLooking to grow your business, but unsure how to proceed? Ourmarketing consultantstake a structured approach to drive growth. include segmentation, targeting, positioning and marketing plan development.
Brand ConsultingA company's brand - the relationship it has with its customers - is one of the few things a company can own forever and is key to business success.Basics Consulting Group,strengthens brands through positioning, architecture and identity development.Digital MarketingIs your website working as hard as it could be? Are you taking full advantage of social media marketing,search engine marketingand other digital opportunities?Basics Consulting Group,creates powerful digital marketing strategies and plans to acquire and retain customers.Innovation Consulting How to innovate to drive growth? Innovation is the hallmark of great businesses and brands.Basics Consulting Group,helps develop innovative new products and services to drive growth. Innovation projects encompass strategic direction setting through product launch.