Based in Springfield, Mo., Coldwater Creek Inc. is a multi-channel retailer of women s apparel, jewelry, fashion and home accessories and gift items. The store began in 1984 as a home business and serves customers through its retail and direct segments. Its merchandise assortment, retail stores, catalogs and e-commerce web site are designed to appeal to women who are 35 years of age and older. Coldwater Creek Inc. operates around 356 premium retail stores throughout the United States.