The Edward Jones Advantage Before we can develop an investment strategy for you, we get to know you. Why are you investing? What do you want to do? This is your financial future. It shouldn't be left to chance or some off-the-shelf plan. There's an advantage in working with a financial advisor who knows you – and your financial goals. That's what makes Edward Jones different from other investment firms. Supporting the relationship between you and your financial advisor shapes nearly every aspect of our business. After we understand what's important to you and why, together we build a strategy tailored just for you based on your financial needs. To work toward achieving your goals By working through the Edward Jones 5-step Asset Management Process with you, your local financial advisor can: •Help assess your tolerance for risk •Create a quantifiable, actionable financial goal based on what's important to you •Recommend investments and strategies that support and align with your goals You may have seen one of our 11,000 offices in your community. That's because we believe you deserve more than a 1-800 number when it comes to your financial future. What you may not know is that we're a Fortune 500 company with thousands of associates and sophisticated technology supporting your local financial advisor. The Edward Jones approach in determining your goals, and developing tailored financial strategies, has been helping nearly 7 million clients for more than 90 years. In fact, we like to think we became one of the largest financial services firms in the country by not acting that way. If you're ready to work with a different kind of investment firm—one that cares as much about why you 're investing as what you invest in— you're ready to work with Edward Jones.