Gerson & Gerson, the parent company of Bonnie Jean, was founded by Max Gerson in 1935. The family business began distributing its dresses to department stores, including Younkers, Dillards, Famous Barr Store, Kohls Department Store, Burlington Coat Factory, Von Maur, J C Penney, Bloomingdales and Stein Mart, under the trademark Bonnie and Jean in 1970. The company s products include infant, toddler and young girl dresses. Gerson & Gerson maintains its corporate headquarters in New York, N.Y.