KPRI is a locally owned and operated commercial radio station that broadcasts at a frequency of 102.1 FM. The station plays blues, reggae, folk, pop and rock music. It airs various programs, including The Morning Show, Acoustic Caf , Saturday Morning Unplugged, Homegrown Hour and Sunday Morning Unplugged. KPRI also organizes various music concerts. The radio station has partnerships with the Guitar Center, Hard Rock Cafe, Queen Eileen's and North Coast Repertory Theatre. It additionally provides 24-hour online play history. KPRI is owned and operated by the Compass Radio Group.