We are a full service fine jewelry store that specializes in loose diamonds and engagement rings. We have patented our very own diamond cut that shines and sparkles more than any other diamond on the market. It has 81 facets, as opposed to the traditional 57-58 faceted diamonds, so it reflects more light and is the brightest diamond in any room! Our ForeverAfter diamond comes in round, oval, princess and cushion cut! It is the diamond with a designer name, but not the designer price!