Prime Retail is a retail store that provides a selection of branded products and services. The products offered by the store include apparel, health and beauty products, houseware items and footwear. The store offers a variety of beauty products, such as lip colors, nail paints, perfumes, gels, sprays, creams, lotions and powders. Additionally, it offers luggage bags, lingerie, home decoration products, and bed and bath accessories. The store also operates various shops that provide dairy and bakery food items. It offers products under various brand names, including addidas, jockey, Levi s, Lee Wrangler, Nike, Puma, Reebok, Old Navy, Calvin Klein, Tommy Hilfiger, Lenox and Claire s. The store also provides gift cards to its customers.