Founded in 1946 as a hometown store, Reeds Jewelers, Inc. has since grown into a full-service, multi-channel jewelry retailer with 90 retail stores in 18 states. The company also operates a direct-mail catalog and an e-commerce Web site. Its products include rings, bands, loose diamonds, mountings and settings, necklaces, pendants, bracelets, anklets, earrings, body jewelry, charms, watches and birthstones. Reeds Jewelers is headquartered in Wilmington, N.C.