Thread started with the dream of a young shopping aficionado to provide the latest styles to the fashion savvy at affordable prices. The downtown San Diego boutique opened in the summer of 2011. But spreading the latest trends to the surrounding stylish, urban ladies wasn’t enough. That’s when our online store was born. We aim to make our trendy, affordable items available to all those who love and live for the latest fashion. Our carefully selected pieces come from various designers to provide a variety of fresh, quality products. We buy limited quantities because we know every true fashionista wants to be stylish and trendy without looking like everyone else.  New styles are added frequently so we invite you to visit our downtown San Diego location and website often!